Andreas Schroeder

Lancaster University, United Kingdom

Presentation(s):

• 11896: Advancing Servitization: Theoretical Underpinnings, Practical Challenges, and Future Trajectories

  Tuesday, July 29, 2025
  08:30 - 10:00 CEST (GMT+2)

• 15290: Do What You Want to do, or Do What You Have to: Expansion Into Service Offering and Performance (session 25425)

  Tuesday, July 29, 2025
  08:30 - 10:00 CEST (GMT+2)