26271: Diverse Challenges and Contextual Factors in Innovation Adoption

Session Moderator(s)

• SL

  Selina Lorenz

  University of St. Gallen, Switzerland

Presentations:

• 13:45 - 15:15 CEST (GMT+2)

  10056: Mind the Gap: Bridging the Adoption Gap for Sustainability Innovations Through Message Framing (session 26271)
  

  Author: Selina Lorenz – University of St. Gallen

  Author: Raphael Boemelburg – -

  Author: Maximilian Palmié – University of St. Gallen

  Author: Pejvak Oghazi – Södertörn University
• 13:45 - 15:15 CEST (GMT+2)

  12348: Getting Rid of the ‘New’ in ‘New Product Development’? Consumer Value Perceptions of Reused Products (session 26271)
  

  Author: Nadine Gurtner – Bern University of Applied Sciences

  Author: Barbora Starovicova – Bern University of Applied Sciences
• 13:45 - 15:15 CEST (GMT+2)

  16518: Willingness to PayPal: Network Effects in Disruptive Innovation (session 26271)
  

  Author: Huaxi Gao – Guanghua School of Management, Peking U.

  Author: Yue Maggie Zhou – U. of Michigan

  Author: Weiguo Zhong – Peking U.
• 13:45 - 15:15 CEST (GMT+2)

  16713: Government Support in Disruptive Technology Adoption: Evidence from Automated Mobility Services (session 26271)
  

  Author: Miaomiao Liu – Xi'an Jiaotong-Liverpool University

  Author: Chi Yang – Xi'an Jiaotong-Liverpool University

  Author: Yang Cao – Xi'an Jiaotong University
• 13:45 - 15:15 CEST (GMT+2)

  17393: Beyond the Dichotomy in Tension Management: Towards an Integrative Perspective (session 26271)
  

  Author: Leo Y. L KWONG – Monash Business School

  Author: Dan Wang – Monash Business School

  Author: Charmine E. J Hartel – -