15396: From the Field to the Classroom: Leveraging AI to Craft Case Studies for Teaching and Research

Saturday, July 26, 2025

15:30 - 17:00 CEST (GMT+2)

Location: Bella Center: Hall A- A2-m3

Session Type: PDW (workshop)
Orientation: Teaching,Practice,International,Research,Diversity
Shareable link: https://cdmcd.co/xKARWn

Organizer(s)

RE

Rida Elias

California State U., Dominguez Hills, United States
BF

Bassam Farah

Loyola Marymount U., United States
NN

Najoie Nasr

Haigazian U., Lebanon

Presenter(s)

RE

Rida Elias

California State U., Dominguez Hills, United States
BF

Bassam Farah

Loyola Marymount U., United States
NN

Najoie Nasr

Haigazian U., Lebanon
KM

Kurt Motamedi

Pepperdine University, United States
SA

Shola Ajiboye

Case Western Reserve U., United States
PE

Pierre El Haddad

INSEEC Grande Ecole, France
PB

Philip N. Brown

Six Points Consulting, United States
RS

Randa Salamoun

American University of Beirut, Lebanon
TN

Thomas Norman

-, United States
RA

Raghida Abdallah Yassine

Adelphi U., United States
LB

Lawrence Brown

-
MJ

Maya Jaber

University of Wisconsin-Platteville, United States
YA

Yann Abdourazakou

California State University-Dominguez Hills, United States
DO

David Ochi

California State University-Dominguez Hills

How can management consultants and academics effectively translate their professional experiences into impactful teaching tools and scholarly research? This workshop explores practical frameworks for crafting case studies that serve dual purposes: engaging students in real-world problem-solving and generating research opportunities. Participants will engage with expert panelists who have successfully developed and published case studies, explore how artificial intelligence (AI) can be leveraged to streamline the case-writing process, and participate in hands-on activities to draft their own case study introductions. By the end of the workshop, participants will leave with a drafted introduction, actionable strategies for developing case studies into teaching and research tools, and insights into publishing opportunities. This session bridges practice, education, and research, aligning with the MC Division’s mission to integrate consulting expertise into management knowledge and the MED Division’s commitment to advancing innovative teaching methodologies.