22654: Dynamics of Institutional Embeddedness in International Strategic Alliances

Saturday, July 26, 2025

15:30 - 17:30 CEST (GMT+2)

Location: Bella Center: Hall B- B4-m7

Session Type: PDW (workshop)
Orientation: International,Research
Shareable link: https://cdmcd.co/YKLaDR

Organizer(s)

SM

Surender Munjal

Aston Business School, United Kingdom

Moderator(s)

SK

Sumit Kumar Kundu

Florida International University, United States

Participant(s)

SP

Swetketu Patnaik

Anglia Ruskin U., United Kingdom
SS

Sujay Sinha

University of East London, United Kingdom

Discussant(s)

PS

Paresha N. Sinha

U. of Waikato, New Zealand

Participant(s)

SB

Shubhabrata Basu

IIM Indore, India

The dynamics of institutional embeddedness play a pivotal role in shaping the success and challenges of strategic alliances, particularly in international contexts. This workshop explores how partner firms, deeply rooted in their respective local institutional environments, navigate differences in formal and informal institutions, including regulations, cultural norms, and market conditions. Participants will gain insights into how institutional embeddedness influences alliance formation, governance, and outcomes. Key topics include managing institutional distance, leveraging complementary institutional resources, and fostering legitimacy in diverse contexts. Through interactive discussions and real-world examples, the workshop will highlight strategies for overcoming institutional challenges and creating value in alliances. Attendees will leave with a deeper understanding of how firms can effectively align their goals, adapt practices, and exploit institutional differences to build successful partnerships. This session is designed for scholars, practitioners, and students interested in international business, organizational behavior, and strategic management.