Scholars have long faced the challenge of translating complex research into accessible, practical insights for managers. With the recent widespread adoption of generative artificial intelligence (GenAI), scholars now have at their fingertips, a powerful new tool for tackling this challenge. This session focuses on harnessing GenAI to bridge the research-practice divide. We delve into innovative methods where GenAI can transform scholarly research into actionable knowledge for practitioners. Attendees will engage in a dynamic, interactive environment, gaining firsthand experience in utilizing GenAI tools. This workshop not only highlights and demonstrates the power of GenAI to translate academic research findings, but it also offers a unique, hands-on learning experience. Participants will leave equipped with practical skills and insights to effectively apply GenAI in disseminating their research to a broader, practitioner-oriented audience. Participants are encouraged to bring their laptops so they can practice using the GenAI tools.
Attendees are encouraged to bring a laptop to the session. Also, prior to the session, attendees are asked to sign up for a free account on one of the major Generative AI platforms (e.g., ChatGPT, Claude, Gemini, Perplexity).
