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2025 AOM Annual Meeting

RM

11070: Picking Up the PACE: Advancing Participatory, Accessible, Contextual, Empowering Qualitative Methods

Saturday, July 26, 2025
10:30 - 12:00 CEST (GMT+2)
Location: Bella Center: Hall C- C3-m14
Session Type: PDW (workshop)
Orientation: Research,Diversity
Shareable link: https://cdmcd.co/xKApzg
Management research, in both its focal topics and sample populations, is diversifying at rapid paces. How then, as qualitative researchers, can we innovate our research methods to keep pace with the evolving needs of the diverse populations and topics we study? This PDW will advance methodological innovation, richness, and inclusivity in qualitative research by (1) introducing a variety of novel inclusive qualitative research methods, and (2) provoking peer discussions regarding how attendees have, and can, apply these methods in their projects. This PWD explores inclusive qualitative research methods via four complementary angles: Participatory, Accessible, Contextual, and Empowering. For each domain, qualitative researchers from across the management disciplines will reflect upon their experiences using contemporary inclusive methods and initiate developmental reflection upon their potential applications. We first explore innovative qualitative research methods that include participants more actively in knowledge-production, before delving into methods that break traditional access boundaries for marginalised populations. Furthermore, we explore qualitative methods that are more inclusive of contemporaneous context, and end by discussing methods that can empower participants, while also empowering researchers in the pursuit of rich, high-quality, yet socially responsible, qualitative data.