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2025 AOM Annual Meeting

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14530: The Alchemy of Qualitative Research: Feeling the Fieldwork

Friday, July 25, 2025
15:00 - 17:00 CEST (GMT+2)
Location: Bella Center: Hall B- B3-m9
Session Type: PDW (workshop)
Orientation: Research
Shareable link: https://cdmcd.co/9WnXLp
This Professional Development Workshop (PDW) aims to extend the AOM PDW, “The Alchemy of Qualitative Research” from 2023 and 2024. This PDW has brought together junior and senior scholars over the past two years to discuss their personal research practices and has attracted more than 100 participants each year. For this year’s PDW, we invited four senior scholars, all experts in qualitative research, to serve as panelists (in addition to eight early and mid-career scholars as PDW facilitators). As the title of the proposed PDW suggests, panelists’ comments will include insights related to the emotional (and relational) experience of fieldwork. In addition, participants will have the opportunity to share a planned or ongoing qualitative study and to gain personalized feedback. We envision that by June 15th, participants will submit a two-page summary of a qualitative research project to aomqualalchemy@gmail.com. These two-page summaries should include an abstract of their project and a statement that outlines their most pressing challenges. During the PDW, each participant will receive comments and feedback on their work. To promote rich discussion and feedback, the panel portion will be open to all attendees, but the personalized feedback portion will be limited to 40 participants (determined on a first-come, first-served basis).